‘Dibella up’ laundry recycling programme records its first big success

“Dibella up” is bearing its first fruits. Since the launch of the recycling concept initiated in August 2020, six tonnes of sorted laundry items have already been returned to Dibella and converted into new ones by the company in farsighted reuse projects.

The customer who has been involved in the project from the very beginning is Lamme Textielbeheer from Nederhorst den Berg. The Dutch textile service provider sees the initiative as an important measure for more appreciation of resources.

Dibella has taken the closed-loop approach of the textile service as a model and has taken a step towards a completely closed cycle with the “Dibella up” project. The system includes unlimited reuse and recycling of the fibre raw materials bound in the laundry textiles. To this end, the company’s own textile qualities, which are selected from laundries, are taken back and passed on to selected upcycling projects. Polyester-cot ton blended fabrics are processed there into high-quality bags. Pure natural fibre textiles as well as blended fabrics with at least 50 per cent cotton are chemically converted into an important raw material for cellulose fibre production, while the remaining polyester is still being thermally recycled for technical reasons.

Lamme Textielbeheer was immediately enthusiastic about the ‘Dibella up’ initiative. The committed company has been involved in various Dibella sustainability projects for many years and recognises the future-oriented character of the new project.

“Our will to cooperate was immediately clear after Dibella’s managing director Ralf Hellmann presented the upcycling project, because we see it as an important measure for the prudent use of resources,” reports Jan Lamme, managing director of the company of the same name. “Within a very short period of time, we therefore jointly started to take back our discarded, no longer usable old textiles. In this way, we have already been able to return six tonnes of laundry for a new product cycle. This corresponds exactly to our idea of upcycling!”.

“Dibella provides stable, reusable cartons for shipping,” says a delighted Frank David, Lamme’s assistant operations manager. “This makes collection much easier for us and we don’t have to take any means of transport out of our laundry.” Dibella would like to build on the initial joint success and further expand the initiative for a closed textile cycle in the industry.

Six tonnes of bed linen, towels and napkins on the way to a new “life”. Owner Jan Lamme (left) and assistant operations manager Frank David are collecting for more sustainability in the textile service

“The awareness of sustainability is high in the textile rental service. But the next mega-trend is already emerging. The future lies in closed-loop recycling. With ‘Dibella up’, we are offering our customers the opportunity to get involved now and make resources usable in the long term. We are happy about every new cooperation partner who appreciates the value of textiles as much as we do”.

“Dibella up” is bearing its first fruits. Since the launch of the recycling concept initiated in August 2020, six tonnes of sorted laundry items have already been returned to Dibella and converted into new ones by the company in farsighted reuse projects.

The customer who has been involved in the project from the very beginning is Lamme Textielbeheer from Nederhorst den Berg. The Dutch textile service provider sees the initiative as an important measure for more appreciation of resources.

Dibella has taken the closed-loop approach of the textile service as a model and has taken a step towards a completely closed cycle with the “Dibella up” project. The system includes unlimited reuse and recycling of the fibre raw materials bound in the laundry textiles. To this end, the company’s own textile qualities, which are selected from laundries, are taken back and passed on to selected upcycling projects. Polyester-cot ton blended fabrics are processed there into high-quality bags. Pure natural fibre textiles as well as blended fabrics with at least 50 per cent cotton are chemically converted into an important raw material for cellulose fibre production, while the remaining polyester is still being thermally recycled for technical reasons.

Lamme Textielbeheer was immediately enthusiastic about the ‘Dibella up’ initiative. The committed company has been involved in various Dibella sustainability projects for many years and recognises the future-oriented character of the new project.

“Our will to cooperate was immediately clear after Dibella’s managing director Ralf Hellmann presented the upcycling project, because we see it as an important measure for the prudent use of resources,” reports Jan Lamme, managing director of the company of the same name. “Within a very short period of time, we therefore jointly started to take back our discarded, no longer usable old textiles. In this way, we have already been able to return six tonnes of laundry for a new product cycle. This corresponds exactly to our idea of upcycling!”.

“Dibella provides stable, reusable cartons for shipping,” says a delighted Frank David, Lamme’s assistant operations manager. “This makes collection much easier for us and we don’t have to take any means of transport out of our laundry.” Dibella would like to build on the initial joint success and further expand the initiative for a closed textile cycle in the industry.

Six tonnes of bed linen, towels and napkins on the way to a new “life”. Owner Jan Lamme (left) and assistant operations manager Frank David are collecting for more sustainability in the textile service

“The awareness of sustainability is high in the textile rental service. But the next mega-trend is already emerging. The future lies in closed-loop recycling. With ‘Dibella up’, we are offering our customers the opportunity to get involved now and make resources usable in the long term. We are happy about every new cooperation partner who appreciates the value of textiles as much as we do”.

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